Casual game developer Korean startup Aloha Factory has attracted a Series A investment of 6 billion won ($4.6 million). The investment round has been led by LB Investment, with Korea Investment Partners, Crit Ventures, and POSCO Technology Investment participating. 

Aloha Factory is a startup that develops hyper-casual games. The gameplay is easy and intuitive, so anyone of any age can play it. Aloha Factory released the game ‘Kiss in Public’ in August of last year and recorded 10 million cumulative downloads. 

In March of this year, ‘Dragon Island,’ a children’s arcade genre, was released and achieved 4 million downloads. Recently, the defense genre ‘Monster House’ has been released, and the genre has been continuously expanded. “Aloha Factory is a company that is in line with the recent global hybrid casual market trend,” said Park Ji-hyeong , a senior reviewer at LB Investment.

Ho-jin Lee, CEO of Aloha Factory, said, “It is our vision to make a game that has been loved by many people for a long time.” He said, “We have advanced the game production process and accumulated know-how by making more than 150 prototypes and releasing more than 20 mobile casual games.” 

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