The ever-growing K-Pop music fandom has created a niche market and lucrative business opportunities for Korean startups. The market for fan-based goods and services, also called ‘fandustry,’ is estimated to be more than $500 million. In the lucrative market for K-Pop fan merchandise, Korean startup AMP Inc. has got success with its K-pop star goods shopping platform Duckzill.
Variety of goods, events & information for K-Pop fans
Duckzill links K-Pop fans to companies that provide integrated services ranging from product manufacturing to global distribution. Duckzill is a one-stop-shop for all things K-Pop idols. Fans can submit events, locations and even goods to the app, enabling people to find it all in one spot.
Not only domestic but also international sellers can sell/distribute goods on the Duckzill platform. Duckzill is a service optimized for global fandom, from membership operation for producer fans to overseas payment. It provides integrated services from delivery, logistics, and CS. It has consistently received favorable reviews from users and recorded sales of 120 million won per month as of April 2021.
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The Duckzill app has different sections and functions for K-Pop fans. There are a few sections to find information regarding birthday events, ads, and even locations related to favorite K-pop idols. Duckzill app and website has also added a Google translate function for ease of global fans. There are sections where user can find about events, birthdays, fan meets, etc., on Duckzill.
For its innovative service, Amp Inc was selected for TIPS, the leading accelerator program of Korea, in April 2021. The company wants to collaborate with entertainment companies and establish global offices in 2022 to sell and promote K-Pop.
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