In the bustling sector of the hotel and hospitality industry, DOWHAT, a Korean startup is carving out a niche by ushering in a sweeping Digital Transformation (DX) with its innovative cloud-based platform. DOWHAT is setting a new benchmark for integrated, seamless hospitality solutions by facilitating smart hotel management and customer service through an integrated platform.
DOWHAT caters to a myriad of hospitality sectors, including hotels, postpartum care centers, high-end residences, offices, and other residential accommodation facilities. The platform is a digital tool that intertwines smart user experiences with operational efficiency, thereby creating substantial value for both service providers and consumers.
Enhancing User Experience with Smart Solutions
The platform brings forth a suite of smart solutions, through the integration with the world’s best PMS solution, OPERA Oracle, which allows mobile check-in/check-out, mobile key access, E-Registration Card solution, smart in-room dining, and a one-touch order system for various services. Furthermore, it allows hotel guests to control room conditions, such as lighting and temperature, through mobile and in-room tablet, ensuring a seamless and personalized stay. DOWHAT also extends its utility by recommending local gourmet spots and tourist attractions, even facilitating convenient reservation assistance, thereby enriching the traveller’s local experience.
DOWHAT strongly believes that the service innovation for guests begins with a stable work environment. The platform provides ‘smart operation solutions’ that assist in efficient work, management, and operation, thereby maximizing the smart hotel experience provided to guests. Through DOWHAT’s exclusive employee app and administrator site, hotels can realize manpower savings and boost operational efficiency, ensuring that the staff can focus on providing exemplary guest service.
Leveraging big data from customers’ smart hotel experiences, DOWHAT provides a personalized recommendation service, enabling hotels to offer content and services tailored to each customer’s preferences and lifestyle. This not only enhances the guest experience but also ensures that hotels remain memorable, encouraging guests to return.
Global Ambitions and Future Endeavours
With a multilingual platform that currently supports 7 languages, DOWHAT is well-equipped to cater to international tourists and has positioned itself as a globally relevant model, aiming to penetrate overseas hotel markets. DOWHAT already has made a significant impact after two and a half years of company establishment. DOWHAT covers 3.4% of occupancy of the accommodation with more than 50 guest rooms in the domestic market, which occupies approximately 12,300 rooms across 39 medium and large brand hotels and resorts, showcasing rapid growth in the hotel and resort industry. DOWHAT forecasts that 6.62 thousand users in 39 hotels will experience DOWHAT service every year.
DOWHAT stands out as a platform that connects hotels and guests, as well as local areas, ensuring that every touchpoint in the customer’s journey is enhanced and simplified. With a single touch, all the hotel’s services are readily accessible, ensuring that DOWHAT is not just a platform but a new lead of DX platform for the future of smart hospitality.
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